Friday, 21 October 2011

Women Who Rock No 2: Florence Welch


British:
Indie/ Alternative
MS (mid- shot)

Colour gold implies whimsy and richness. The gold glitter on her hands, combined with the gold cape and red hair reference Pre- Raphaelite art:



The Pre -Raphaeiltes were a "brotherhood" of artists and poets founded in the 1800s. In a nutshell, most of their art was concerned with love, loss, religion, myth and death. The muse with red hair is one of the defining features of the genre: if you understand the reference you will connect the image of Florence with these qualities, which then lends extra meaning to the harps, ethereal subject matter (love, life, death, loss etc) and other defining features of her music.

The gold also references Gustav Klimt, an early 20th century artist who created paintings using real gold to connote intense richness:



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