Wednesday, 4 January 2012

Introduction to TV Drama and Representation

Introduction to TV Drama and Radio

Happy new year!


Between now and June we will be preparing for the summer exam. This is worth 50% of your AS grade and requires thorough preparation and independent research.

It is TWO hours long
There are TWO questions worth 50 marks EACH

SECTION A: TV Drama- 50 marks

You will be shown an extract from a contemporary British TV Drama and asked to analyse the representations of one of the following groups:
-Age
-Gender
-Sexuality
-Ethnicity
-Regional Identity
-Ability and Disability
-Class and Status


You will be shown the extract FOUR times and then you will have 45 minutes to write

SECTION B: Institutions and Audiences- 50 marks

For this section there is only ONE question to answer.


We will be looking at THE RADIO INDUSTRY, focusing on BBC Radio stations and Absolute's stations.

  • PLEASE START LISTENING TO ANY OF THE STATIONS OF THESE INSTITUTIONS THAT TAKE YOUR FANCY.


  • DOWNLOAD ABSOLUTE'S APPS TO IPODS/SMARTPHONES


  • FOLLOW DJS AND STATIONS ON TWITTER


  • GO TO WEBSITES

Please especially listen to Radio 1 and Absolute's main station.

Thursday, 15 December 2011

PLANNING CHECKLIST WITH RELEVANT QUESTIONS FOR CROSS-REFERENCING

Use the table below to structure your planning. The order of the table is the order your slides should be in.

- Orange rows are slides that form chapter headings in your planning to break it down for the examiner.

- Grey rows are compulsory slides.

- Green rows are tasks that may not have been done; if you haven't got these don't worry

You're doing really well, nearly there :-)

Good examples of evaluations from last year

UNSIGNED.

This is particularly good for:
- presenting work in an interesting way
- concise explanation
- use of terminology
- analysis and reflection

Wednesday, 14 December 2011

Board notes on Q6: Which Institution Would Distribute Your Product and Why?

Key terms for answering this question are:

Institution: The company that produces and owns the BRAND/ PUBLICATION, for example the institution for Doctor Who is the BBC

Distribute: How the brand is accessed by the audience. It is important that you use the term "DISTRIBUTE", it is not simply a case of shipping the print magazines to the supermarket. Brands are distributed via many PLATFORMS: online, via social networking sites, in print, by radio, TV and smartphones, among others.

Platforms: How a brand is accessed (see above).

Synergy: Two or more brands, institutions, agencies, advertisers, devices, platforms etc WORKING TOGETHER TO SHARE AUDIENCES (more detailed notes and examples coming soon)

OTHER IMPORTANT TERMS:

CONSUME
CONVERGENCE

Below are the notes from the board explaining the relationship between ADVERTISERS, AUDIENCES and INSTITUTION

Monday, 28 November 2011

CODES AND CONVENTIONS CHECKLISTS

You know by now that regardless of genre, all music magazines follow certain CONVENTIONS, because as a culture we expect certain CODES in our media texts. 


What follows are checklists of conventions and codes that you should try to include in your work. But remember, as well as USING conventions in your work, it has to look professional; you are marked for how well you UNDERSTAND the features you are employing not how many you use, as you will have to DECONSTRUCT your own work in detail.


TIP: always have a music magazine on your desk to refer to as you work. At this point it is better to have a real magazine rather than a JPEG on your desktop so you can study the text in detail. 


Stop reading the magazines as if you are a member of the audience: instead of looking for bands and articles that you like you must detach yourself from the text and analyse how the pages are built; front covers, contents and double page spreads all follow a FORMULA, that you can play with depending on the AUDIENCE and the IDEOLOGIES you are portraying.


And always step back from the screen, look at your work and see if it looks balanced.

Sunday, 27 November 2011

FRONT COVER CHECKLIST

  • A clear, well- lit image of your star.
  • Rule of thirds
  • masthead across the top 1/6 of the page, starting in the top left corner
  • Star's eyes in the top 1/3 of the page
  • All text in capitals, different sizes to delineate headings and sub-headings
  • Sans serif or serif fonts depending on genre
  • Two/three colours with one contrasting colour to draw the eye to special features e.g. prizes
  • How are representations created through the combination of star, brand, text and the values connoted to the audience?
  • Unique Selling Point: what makes your mag different to all the others on the shelf? Star, masthead, branding and what these symbolise, giveaways
  • Mode of address
  • Features justified to the side of the page, not the centre
  • Lines of text within each feature very close together- use individual pieces of word art
  • Not more than three small words per line
  • Feature relating to star should be biggest on the page and anchored to the star
  • make sure fonts are easy to read and look professional.
  • At least five features
  • banner/ strap at top or bottom of page
  • price and date
  • tagline under the masthead